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EU accuses Elon Musk’s X of deceptive practices over blue ‘checkmark’

Brussels regulators use new digital powers to threaten social media company with huge fines over transparency issues

Elon Musk’s X is being threatened with hefty fines by the EU over a series of transparency issues at the social media company, including allowing people to acquire a “checkmark” that was once reserved for verified users.

The European Commission, the EU’s executive body, said on Friday that X was “in breach” of the bloc’s landmark Digital Services Act, which came into force this year and was designed to better police online content.

In preliminary findings from an investigation that began last year, the EU said a decision following Musk’s $44bn takeover of the company two years ago, to allow anyone to pay to gain a blue checkmark, would deceive millions of users.

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