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Argentines snap up Lego and Apple computers as Milei opens economy

Amazon, Shein and Temu gain a foothold as libertarian president cuts import tariffs

Argentines are scooping up Lego sets, Apple computers and Stanley thermoses from abroad, as libertarian president Javier Milei’s efforts to open the closed economy prompt a flood of foreign goods.

Total consumer goods imports jumped 55 per cent in 2025 on the previous year, reaching a record high of $11.4bn, according to official data.

Argentines also bought around three times more goods from overseas via international ecommerce platforms in 2025 than in 2024, reaching a record $955mn, as companies such as Amazon, Shein and Temu gained a foothold in the country for the first time.

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