Nearly half of global consumers are turning to AI to help with their savings and investment decisions, according to new research.
Some 49 per cent of consumers have used AI over the past six months to support their decisions, while 37 per cent said they would find AI “very” or “extremely” helpful for providing personalised financial advice or automating financial decisions.
The survey by consultancy EY, based on 18,000 people across 23 countries, found that adoption of AI for managing finances is highest among Gen Z, or people born between about 1997 and 2012, with 68 per cent using it for some form of financial management. Millennials — people aged 30-45 — followed closely at 65 per cent.
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