Private equity investors are turning to AI-generated replicas of software to assess whether acquisition targets have a competitive advantage, as generative AI threatens to upend the industry.
Bain & Company, one of the world’s leading advisers on dealmaking, is “vibecoding” — using AI to write code — to rapidly recreate pieces of target companies’ software.
The mock-ups let potential buyers test how difficult the technology would be to reproduce as the cost of building software is rapidly falling, and also understand how the product could evolve.
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