Apple’s big launch event of the year is the iPhone 13’s next Tuesday, yet all the talk ahead of that this week has been about smart glasses and cars.
In an FT opinion piece, tech analyst Benedict Evans says Apple has mastered with metronomic precision bringing out every year a new handset that sells half a million units a day and provides 40 per cent gross margins.
But glasses and cars are two very big projects that may be its next big thing, he says, or maybe not. On glasses, ”there are basic, unsolved optics problems, and we don’t know if Apple has the answer, or when it might. Apple Glasses might launch next week, or next summer, or never”.
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