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Fast fashion: easy to buy, easier to throw away

Industry solutions include lab-grown fibres; reduced consumption would have a bigger impact

The stylishly minded are advised to look in the mirror before leaving the house and remove one item. In the world of disposable fast fashion, it is likely to end up in a landfill site.

Last month, fashion representatives met at the UN Climate Conference to discuss waste reduction. The volume of garments created makes change difficult. A report from the US National Institute of Standards and Technology notes that fashion brands produce twice as much as they did 20 years ago. Much of that is comprised of cheap garments in the near $100bn fast fashion market.

About 50bn items of clothing are estimated to be thrown away within one year of production. Recycling is labour-intensive. Buttons and zips must be removed and fibres separated. It is far easier to use new plastics.

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