Billionaires Mike Bloomberg and Bill Gates have launched an anti-smoking legal fund designed to help lower-income countries defend their tobacco-control laws against lawsuits by cigarette companies.
The fund will raise the pressure on the tobacco industry, which has seen tough anti-smoking regulation spread from mature markets in places like western Europe to fast-growing developing countries seen as key sources of growth.
In response, tobacco companies have used trade agreements as a way to challenge national laws on smoking. Philip Morris International, the world’s largest seller of cigarettes outside of China, is suing Uruguay over claims that its tobacco-control measures violated a trade agreement with Switzerland, where PMI is based.
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