The technology sector is set to maintain its dominance at the World Economic Forum this year. But while the Big Tech consumer giants have been the main focus in the past, this may be the year of the unicorn.
Technology is still where much of the action is in Davos, and the tech companies will still be occupying the best venues on the promenade — a good indicator of who dominates.
The large public companies will divide their time between acknowledging controversies over a range of issues, from privacy infringements to antitrust violations, and participating in the WEF’s “Tech for Good” content, say analysts, (with delegates expecting to hear much about how fintech can help the unbanked and what cloud computing is doing for small business, along with individual corporate announcements such as Microsoft’s 30-year plan to become carbon negative).