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China demand for Europe’s luxury goods lifts virus-hit economy

Manufacturing and exports rebound in wake of strong Chinese recovery from pandemic

Like many European businesses, Italian luxury wine producer Marchesi Antinori has been hit by the economic consequences of the coronavirus pandemic — but help has come from a surprising direction: China.

“China is one of the few markets for which we expect rising sales this year,” said Stefano Leone, worldwide sales director of the company which traces its history back to 1385.

Marchesi Antinori is not alone; businesses across Europe have received a boost from buoyant demand from China in recent months, even as they struggle to shake off the continuing economic drag at home.

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