展望2022

What 2022 holds in store for luxury
2022年奢侈品行业展望

2021 was a good year for the luxury goods sector. Analysts forecast this year will be even better
过去两年奢侈品行业本应很难熬,然而,manbetx app苹果 奢侈品销售在2021年已完全恢复到疫情前的水平。分析师预计今年还会更好。

The past two years should have been horrible for the €283bn luxury goods sector. Many of the usual triggers for high discretionary spending — confidence in the economy, international travel, social occasions — have been in short supply. Stores have closed, reopened and closed again; fashion shows and other key marketing events have been nixed or migrated online; supply chains have been squeezed; prices of materials and labour have gone up.

对年销售额2830亿欧元的奢侈品产业而言,过去两年本应很难熬。许多以往激发高额非必需品支出的因素——对manbetx20客户端下载 的信心、国际旅行、社交场合需要——都很缺乏。商店关门、重新开门、又再次关门;时装秀和其他关键市场活动都停办,或转移到网上;供应链受到挤压;原材料和劳工价格上涨。

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