It was all the rage for a while, its TV and bus station ads encouraging consumers to “Give your gut a nice bath” and “Be careful not to get too slim.” Riding a wave of popularity from those aggressive campaigns, Besunyen Holdings Co. Ltd. (0926.HK) quickly became synonymous with “slimming tea” products among health-conscious Chinese consumers in the first part of the 21st century.
“快给你的肠子洗洗澡吧”、“嗖的一下，不要太瘦哦”——曾经这些广告词充斥在manbetx3.0 各地电视广告与公交车站，碧生源的名字几乎成为减肥茶的代名词。凭借激进的营销与时代红利，碧生源控股有限公司（0926.HK）在2000年代创造了辉煌神话。
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