This article only represents the author's own views.
By the time Goodbaby International Holdings Ltd. (1086.HK) launched its Hong Kong IPO in 2010, it had already become the leading seller of baby strollers in China for 17 years, feasting on a new middle class of parents eager to pamper their babies with only the best. It later used funds from the listing to embark on a global acquisition spree to become the world’s largest supplier of strollers and baby car seats.
In addition to dominating its home China market, the company had also become the largest supplier of strollers in the U.S. by 1996, and seven years later gained that title in Europe, making products for brands like Qinny, Nike Kids and Tomme Tippee.