This article only represents the author's own views.
The avid outdoor person doesn’t give up easily, often trying several times before scaling a peak, catching a prize fish or completing a racecourse. The same could be said of GoNature Outdoor Sports Group Co. Ltd., which last week applied a third time for a Hong Kong IPO, aiming to impress investors with its strong growth fueled by booming interest in the outdoors among young Chinese millennials and Gen Z-ers.
Previously known as Pelliot Outdoor Sports Group, GoNature’s latest prospectus shows a physically fit company both in terms of revenue and profits.
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