The world’s biggest technology companies have pledged to fight “deceptive” artificial intelligence-generated content from interfering with global elections this year, as fears mount over the impact of misinformation on democracy.
Amazon, Google, Meta, Microsoft, TikTok and OpenAI were among 20 tech companies that said on Friday during the Munich Security Conference they would work together to combat the creation and spread of content designed to mislead voters, such as “deepfake” images, videos and audio.
According to the voluntary accord signed by the companies, the rapid development of AI was “creating new opportunities as well as challenges for the democratic process”, and the spread of deceptive content could “jeopardise the integrity of electoral processes”.