FT商学院

Uber can be a super app without being a ‘super app’
优步不做“超级应用”也能成功

Being a mythical ‘everything app’ is a trophy chief executive Dara Khosrowshahi does not need
成为神话般的“万物应用”是首席执行官科斯罗萨西不需要的奖杯。

Investors in Uber and Expedia seem to think a merger of the two, talks over which were reported by the Financial Times this week, is unlikely for now. Yet there is much to recommend a combination. Each aims to get customers from A to B. Teaming up could get them further — if only to C.

在FT报道了相关谈判之后,优步和Expedia的投资者似乎认为,目前两家公司合并的可能性不大。然而,合并有很多值得推荐的理由。两家公司都致力于将客户从A地送到B地。合作可能会让它们走得更远——即使只是到C地。

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