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Tesla sales fall sharply in Europe despite upswing in electric vehicle market

Falling market share comes in wake of Elon Musk’s intervention in region’s politics and carmaker’s ageing portfolio

Tesla’s sales in Europe fell for a second straight month in February, as the electric-vehicle maker missed out on an upswing in the continent’s EV market following Elon Musk’s interventions in regional politics.

Musk’s company sold 16,888 vehicles in Europe in February, down more than 40 per cent from the 28,182 it sold in the same month of 2024, according to the European Automobile Manufacturers’ Association.

Tesla’s decline came against a 26 per cent rise in sales of battery-electric vehicles from a year earlier, Acea said. Its figures cover the EU, UK, Iceland, Liechtenstein, Norway and Switzerland.

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