FT商学院

The rise of deepfake scams — and how not to fall for one

Many social media promotions appear to be hosted by senior finance figures, but they’re fake
Beware: one of several social media videos, featuring an deepfake avatar of the FT’s Martin Wolf

Would you act on an apparent stock tip from Martin Wolf, the FT’s veteran chief economics commentator?

His expert analysis features in many legitimate financial videos published on the FT’s social media accounts, but scammers have generated a spate of convincing deepfake video images on Instagram where he appears to be offering investment advice.

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