Hello from Yifan in California, your #techasia host this week.
I’ve been thinking a lot about the future of my job ever since Google’s I/O event in May, where the US tech giant laid out an ambitious plan to define what search will look like in the future.
Some users in the US may have already seen the rollout of AI mode, a new segment on the search page that directs them to a ChatGPT-like interface where an AI assistant provides the answers they were looking for. Google is actively nudging users to try out this new mode of search, and it’s not hard to imagine that it will eventually replace the current Google search box altogether.
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