Apple predicted the holiday season will bring its best ever quarter for sales, powered by strong demand for it latest iPhone 17, as it posted record annual profit on Thursday.
The smartphone giant said it expected total revenue growth of 10 to 12 per cent year-on-year in the three months to December, with iPhone revenue growing by double digits.
The forecast is higher than Wall Street estimates of 6 per cent revenue growth, which Apple chief financial officer Kevan Parekh attributed to a “great start” for the iPhone 17 after its September launch.
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