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Google taps emails and YouTube history in push for personalised AI

Tech group plans to leverage its span of popular products to gain an advantage over rivals

Google’s Gemini chatbot will begin linking information from emails and traditional search history to tailor its responses, as the tech giant seeks to personalise its AI products to better know their users.

The Alphabet-owned group on Wednesday launched a new capability that enables its chatbot to “reason” across different Google apps, such as photos and YouTube viewing history, to provide personalised insights.

The move marks a significant push by Google to leverage its huge span of popular products to gain an advantage over rivals, such as OpenAI, in the race to attract AI users.

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