Europe’s privacy watchdog has opened a “large-scale” inquiry into Elon Musk’s X over AI-generated non-consensual sexual imagery, in the latest sign of how regulators are scrutinising the social media site’s Grok chatbot.
Ireland’s Data Protection Commission, which is responsible for enforcing the EU’s General Data Protection Regulation, said late on Monday that it had opened a probe into the creation and publication of “potentially harmful” sexualised images by Grok that contained or involved the processing of EU user data.
The Grok chatbot is integrated into X’s social media feeds, and developed by Musk’s AI start-up xAI, which last year acquired X. Earlier this month, xAI merged with Musk’s rocket maker SpaceX to create a $1.5tn behemoth.
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