FT商学院

In a world of $100 oil, fast fashion loses its defensive charms
在100美元油价的世界里,快时尚不再具备防御魅力

Polyester-heavy retailers could soon start to feel the cost of their exposure to higher oil prices
以涤纶为主的零售商或将很快感受到油价上涨带来的成本压力。

A received wisdom about retail is that, in tough times, shoppers trade down and the cheapest retailers win. With the war in Iran closing its fourth week and Europe facing higher inflation and worries of slowing growth, that logic should be taking hold. But one corner of the market — low-priced fashion — may be less of a beneficiary this time.

零售业有一种约定俗成的看法:在艰难时期,消费者会降级消费,最便宜的零售商会胜出。随着伊朗战争进入第四周、欧洲面临更高通胀并担忧增长放缓,这一逻辑本应开始显现。但市场中的一个角落——低价时尚——这一次可能受益较少。

您已阅读11%(450字),剩余89%(3586字)包含更多重要信息,订阅以继续探索完整内容,并享受更多专属服务。
版权声明:本文版权归manbetx20客户端下载 所有,未经允许任何单位或个人不得转载,复制或以任何其他方式使用本文全部或部分,侵权必究。
设置字号×
最小
较小
默认
较大
最大
分享×