Are you more conservative or unconventional? Which colour represents you the best? Do you see yourself as someone who has a forgiving nature? These are some of the questions EveryHuman will ask you before creating three “hyperpersonalised” custom scents in 5ml bottles for £42. The brand, founded in 2018 by Frederik Duerinck and scent designer Anahita Mekanik, uses artificial intelligence to match each shopper’s profile — created through an online questionnaire — to a palette of 52 accords, each comprising two to 20 ingredients. These are then mixed to create your signature fragrance.
你更保守还是更不拘一格？哪种颜色最能代表你？你认为自己天性宽容吗？在为你打造三款5毫升装的“超个性化”定制香水（售价42英镑）之前，EveryHuman会先向你提出这些问题。该品牌由弗雷德里克•杜林克(Frederik Duerinck)与香氛设计师阿纳希塔•梅卡尼克(Anahita Mekanik)于2018年创立，利用人工智能将每位消费者通过在线问卷生成的个人画像，与包含52种香调的调色板进行匹配，每种香调由2至20种成分组成，随后再将其混合，调配出你的标志性香气。