Companies investing most heavily in AI are adding workers faster than their peers, according to new research that challenges predictions of broad AI-driven job losses.
White-collar worker numbers increased 10.2 per cent overall at companies that used generative AI most intensely in the first two years after they first adopted the technology, the research found, with gains across occupation types and seniority levels. Entry-level employment increased by 12 per cent.
However, among organisations that adopted AI but to a lesser degree — defined as the bottom two-thirds of spending per worker — there was no significant change in worker numbers compared with a control group.
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