The US competition regulator is suing to block Meta from acquiring a virtual reality fitness start-up, accusing the social networking giant of “illegally” trying to “buy its way to the top” of the nascent metaverse sector.
The Federal Trade Commission’s case centres on a deal struck last year by Meta, formerly known as Facebook, to acquire Within, the creator of a popular virtual reality fitness game, Supernatural. The app is one of the most popular on Meta’s virtual reality system, Meta Quest. The amount of the transaction was not disclosed.
The FTC, led by Biden appointee and prominent Big Tech critic Lina Khan, has now moved to stop the takeover, accusing Meta of using its power to cement its dominant position in the growing market.
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