Nissan plans to let Japanese drivers rent its electric vehicles for several years instead of buying them, an unusual step aimed at keeping more of the precious metals the cars rely on within the country.
The new rental service underlines the strategies Japanese carmakers are experimenting with to preserve control of metals, such as lithium, that companies and governments around the world are battling for.
By retaining ownership of more of the vehicles, Nissan is betting that it can staunch the flow of electric vehicles and batteries that end up being sold abroad as second-hand models. Russia and New Zealand are the two most popular destinations for used EVs from Japan.