Having watched Barbie lose market share to younger competitors such as Bratz and Hannah Montana, the world's largest toymaker is using the doll's 50th anniversary to re-launch it in a blizzard of worldwide events, starting with the opening of an experimental 36,000 ft flagship store in Shanghai.
目睹芭比娃娃(Barbie)的市场分额不断被Bratz和Hannah Montana娃娃等更年轻的竞争对手侵蚀，美泰将利用芭比娃娃的50周年庆典，通过manbetx app苹果 范围内的大规模活动，重塑芭比品牌，首先将是上海3.6万平方英尺的实验性旗舰店的开业。
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