北汽

CHANCE TO SHINE FOR HOME BRAND

The Beijing Auto Show this week will be the first chance for the city's own carmaker to show off the new line of vehicles it will sell under its own brand, Geoff Dyer reports.

Beijing Automotive Industry Corp (BAIC) will be displaying prototypes for the passenger cars it is developing in-house after acquiring vehicle platforms and other technologies last year from Saab for $200m.

BAIC has made a fine living in recent years from the booming Chinese market – profits last year soared 239 per cent. But it has done so largely from selling Hyundai and Daimler cars through joint ventures.

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