Inditex will open an online store for its Zara brand in China this winter, in the latest stage of its rapid move into internet sales. The world’s largest clothes retailer by value also continued to open new stores at a rate of more than one a day last year.
Pablo Isla, the Galician group’s executive chairman, said that the opening of an online store in China would fit into the company’s existing expansion strategy in a country where it opened 132 new outlets in 2011. It follows the launch of all its brands online in Europe last year,
“This is absolutely compatible with our expansion plans in China in the coming years,” he said.
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