Recently, a woman in the midst of a career change came to see me. This former banker, who took time off to get married and have children, was on the verge of beginning a new life in the high-end fragrance business. Her launch product is a limited edition perfume called “Tiara” that will sell for $1,200 and features particularly glitzy packaging: nestling inside a white resin box is a glass vial shaped like a cupcake, “crowned” by a special silvery top studded with sapphire blue Swarovski ovals. The look was, she said, inspired by the late Princess Diana’s engagement ring, as now worn by the Duchess of Cambridge.
近日，一位工作变动期间的女士来看望我。这位前银行家专门抽出时间嫁夫生子，即将在高级香水界开始自己全新的生活，她推销的产品就是售价1200美元的限量版Tiara香水，外包装眼花缭乱：在白色树脂盒子内，装着外形酷似纸杯蛋糕的玻璃小瓶：“精心设计的银灰色香水瓶盖上镶嵌着施华洛世奇(Swarovski)宝石蓝卵石图案。”她说，这种外形的设计灵感来自已故戴安娜王妃(Princess Diana)的订婚戒指，如今这枚戒指由其儿媳凯特王妃、即剑桥公爵夫人(Duchess of Cambridge)所佩戴。