Sir Paul Smith, the UK fashion designer, is optimistic about his brand’s return to China, despite fears that the Chinese market for luxury goods is cooling.
Speaking for the first time since the return to China was announced in May, Sir Paul said it had been “massively disappointing” to pull out five years ago.
At the time, he branded the Chinese market as “extremely dangerous” as rents were very high and the majority of the population only wanted “clothes to cover their bodies”.
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