Marketers have a unique opportunity to tap into online conversations between people and the brands they care about. Consumers are voicing their opinions and desires online more prolifically and loudly than ever before, creating a watershed moment for marketers to establish deep human connections with their customers and to influence their purchases.
营销人员如今拥有极其难得的机遇，来从顾客与所关注品牌的在线对话中发掘信息。消费者在网络上愈发频繁、强烈地表达出他们的看法和希望，营销人员需要利用这一重要变化，与顾客建立深入的人际联系，并对他们的购买行为施加影响。
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