OK, Cyber Monday, let’s see what you’ve got. China’s equivalent – Singles’ day, or Double 11 – is already twice the size of the US post-Thanksgiving online shopping bonanza. Such “Hallmark” holidays are criticised for having no meaning. That misses the point: who cares, so long as everyone gets what they came for? Chinese shoppers seem happy. But retailers’ profits are another matter.
美国感恩节之后的“网购星期一”(Cyber Monday)是在线购物的狂欢节。它能取得什么样的业绩，让我们拭目以待。manbetx3.0 类似的网购节日——光棍节（或双11节）销售规模已经达到了前者的两倍。此类“赫曼节日”（指商业目的大于传统纪念意义的节日——译者注）被指毫无意义，但这样的话没有说到点子上：只要大家都能满载而归，谁在乎节日的意义？manbetx3.0 的购物者似乎很开心。不过，零售商的利润就是另外一回事了。
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