In a world where luxury brands are acquired and owned by a handful of conglomerates, a brand that remains independent is intriguing.
Fawaz Gruosi, chief executive of de Grisogono, co-founded the private company in 1993. Now 62, he has maintained ultimate creative and commercial direction since taking sole control in 1995.
De Grisogono is known for its vibrant showcase of gemstone covered jewellery and watches. Mr Gruosi explains: “My vision has always been to shock the market and shock the clients, in keeping and showing the talent of the company and the immense variety we have.”
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