Not every Silicon Valley company with rich intellectual property bothers to defend it. Altruistic, perhaps, but it is also a recipe for an activist attack. Unprotected IP is money on the table.
Qualcomm, the mobile chipmaker, faced activist questions last year. Jana Partners argued that the company should consider spinning off its higher-margin licensing division. But the Jana idea, which was ultimately rejected, only came about because Qualcomm is already assertive, supplying the fruits of its research and development to other companies, and demanding fat royalties in return. Oracle, which last week lost a court battle with Google, also took an aggressive tack, accusing the search giant of violating its copyright to develop the Android operating system. Oracle’s defeat was applauded by software geeks prizing openness. But Oracle’s shareholders could have been $9bn better off.
Google itself is not known for its proactivity. It has sued only twice over patents — BT in 2013 and SimpleAir this week — but both were retaliatory. By contrast, since 2010 Microsoft has sued 13 times over patents and brought 191 copyright cases, according to data from Lex Machina. Google can point to its relative youth, but Intel also stays clear of courts and licensing despite being almost half a century old.