China’s biggest listed winemaker is preparing to ramp up imports from Spain, France and other European countries amid expectations that wine consumption in the world’s second-largest economy will continue to grow at a blistering pace.
Changyu Pioneer, the listed wine and spirits group whose Chinese vineyards cover more acres than all of Burgundy, already owns two wineries in France and last year bought a bodega in Spain.
It ships some 3m bottles a year from its Spanish property and 1m from France — but aims to increase annual imports from its European wineries to 20m bottles over the next three to five years.
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