Lloyd Blankfein, Goldman Sachs chief executive, tweeted a picture of a construction site earlier this week. “In London. GS still investing in our big new Euro headquarters here. Expecting/hoping to fill it up, but so much outside our control.#Brexit.”
Nothing odd about the message, you might think; it is well known that Goldman Sachs is building a new London headquarters, while also expanding in continental Europe because of Brexit. Indeed, two weeks ago Mr Blankfein tweeted: “Just left Frankfurt. Great meetings, great weather, really enjoyed it. Good, because I’ll be spending a lot more time there. #Brexit.”
But what is startling is Mr Blankfein’s embrace of Twitter; so much so, that other executives should take note.
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