Once a hotbed of piracy, China’s music market has become so sought after that copyright deals are going for substantially more than a song.
But following a flurry of so-called exclusive partnerships between the country’s biggest internet groups and major international record labels, the government has called time on the practice.
The regulator’s ire — spurred by rivals griping at Tencent’s stranglehold on the sector — has thrown a spotlight on one of the world’s fastest-growing music markets as an increasingly important opportunity for western artists.
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