This article only represents the author's own views.
A pair of sister brands have taken Chinese shopping malls by storm these last few years, their yellow and pink motifs making them “celebrity” fashionistas that have attracted not only shoppers, but also investors.
The yellow KKV is the racier of the pair, selling fast fashion products. Meantime, the softer pink Colorist chain peddles affordable cosmetics. Their parent, KK Group Co. Holdings Ltd., is preparing to introduce the pair to global investors with its filing for a Hong Kong IPO just before the Lunar New Year holiday.
您已阅读9%（581字），剩余91%（5758字）包含更多重要信息，订阅以继续探索完整内容，并享受更多专属服务。