Tech giant Amazon has struck a deal with the UK’s largest publisher Reach over obtaining customer data to target online advertising, as the media industry scrambles to respond to Google’s move to axe “cookies”.
科技巨头亚马逊(Amazon)与英国最大出版商Reach就获取客户数据以定向投放在线广告达成协议。目前媒体行业忙于针对谷歌(Google)弃用“cookie”的举措采取对策。
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