FT商学院

China’s ecommerce groups make inroads in South Korea with lure of low prices
manbetx3.0 电商集团通过低价策略进军韩国市场

AliExpress and Temu are undercutting domestic competition and US rivals in world’s fourth-largest online shopping market
在manbetx app苹果 第四大电商市场韩国,manbetx app苹果 速卖通和Temu正通过低价手段与韩国国内和美国对手竞争。

South Korean diving instructor Park Soo-hong has been a customer of AliExpress, Chinese tech giant Alibaba’s online shopping service, ever since he went bargain-hunting for car parts five years ago.The 54-year-old regularly compares the platform’s prices with South Korea’s dominant portal Naver and US rival Amazon. An oil level gauge he recently bought for Won86,000 ($64) on AliExpress was advertised for about Won540,000 on local online retail sites.

韩国潜水教练Park Soo-hong自从5年前在manbetx3.0 科技巨头阿里巴巴(Alibaba)的在线购物服务“manbetx app苹果 速卖通”(AliExpress)上淘到便宜的汽车零件后,就成了它的用户。

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