Developing an operating system (OS) is notoriously difficult — not just because the technology is complex, but also because convincing app developers and users to adopt your system is enormously challenging. Microsoft's foray into cellphone operating systems in the early 2010s exemplifies this struggle, despite the huge advantages it enjoyed with Windows in the PC realm. Despite billions in investment and big talk of a new OS to rival the duopoly of Android and iOS, history ultimately hung up on Windows Phone.
开发操作系统（OS）是出了名的困难，不仅因为技术复杂，还因说服应用程序开发者，以及要用户采用新系统极具挑战性。微软在2010年代初进军手机操作系统折戟便是明证，即便它当时已在个人电脑（PC）端坐拥Windows的巨大优势，并投入了数十亿美元，大肆宣扬要开发一个新的OS来挑战安卓和iOS的双头垄断，但历史最终还是否决了Windows Phone。
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