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Alibaba turns up its ‘instant retail’ game
饿了么飞猪并入阿里电商 “即时零售”升级战一触即发

The merger of its Ele.me service with its core e-commerce business marks a new stage in the e-commerce giant’s three-way “on-demand retail wars” with Meituan and JD.com
将饿了么与核心电商业务合并,标志着这家电商巨头与美团、京东之间的“即时零售大战”步入新阶段

When reports surfaced this week of an internal memo detailing yet another new restructuring at Alibaba Group Holding Ltd. (BABA.US, 9988.HK), investors cheered by bidding up the e-commerce giant’s shares by nearly 4% over the next few days. The move marked the latest dismantling of a breakup plan announced by the company two years ago, throwing it squarely into China’s growing “instant retail” wars that let consumers buy anything online and get it shipped to their homes within hours.

注:本文仅代表作者本人观点。

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