Inter Miami bet that Lionel Messi would transform its flamingo logo into a globally recognised brand. But the backlash over the Argentine World Cup winner’s failure to play in a Hong Kong friendly match has shown the perils of pinning commercial dreams largely on one superstar.
迈阿密国际(Inter Miami)押注莱昂内尔•梅西(Lionel Messi)将其火烈鸟标志变成一个manbetx app苹果 知名品牌。但是,对这位阿根廷世界杯冠军未能在香港友谊赛出场的铺天盖地的抨击,显示出将商业梦想主要寄托在一位超级巨星身上的风险。
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