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The manicure economy

Work demands an even more human touch as machines take jobs

Jon Hilsenrath is a former senior writer at the WSJ, and author of ‘Yellen: The Trailblazing Economist Who Navigated an Era of Upheaval

Tia Lee didn’t foresee a career when she first took a part-time job at a Macy’s make-up counter at the age of 17.

Looking back today at 58 — after becoming a professional make-up artist for television stars on Saturday Night Live, NBC’s Today show and elsewhere — she says her interpersonal skills made the difference. “When it comes to make-up, people are very needy,” Lee says. “It is intimate. You are touching somebody’s face.” 

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