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Low prices, revenge travel and a blockbuster IPO keep cruise industry shipshape

Groups are placing orders for new vessels amid surging demand

“I’ve been waiting to catch this ice show,” wrote Jim on X this month, as the Wisconsin-based cruise fan excitedly posted a video of the world’s largest ice rink at sea.

The arena, which he described as a “dramatic upgrade from all previous ships,” is one of the features that helped Royal Caribbean’s Icon of the Seas make headlines on its fully booked maiden voyage in January.

The debut of the world’s biggest cruise ship, which has a capacity of 7,600, caps a remarkable recovery by the global cruise industry, which in four years has transformed from one of the highest-profile corporate victims of the pandemic to one of tourism’s fastest growing sectors.

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