In a crisis, psychologists recommend focusing on factors within our control. Bayer’s chief executive Bill Anderson has duly been focusing on self-help measures such as efficiencies and cost cuts as he seeks to turn the troubled German conglomerate around. Deteriorating market conditions, however, mean he will have to dig even deeper.
在危机中,心理学家建议专注于我们能控制的因素。拜耳(Bayer)首席执行官比尔•安德森(Bill Anderson)一直尽责地专注于自救措施,如提高效率和削减成本,以期扭转这家陷入困境的德国企业集团的局面。然而,市场状况的恶化意味着他必须进一步深入挖掘。
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