Enron is back, and it looks like it could be . . . a crypto-ish thing, maybe, from the founders of Birds Aren’t Real.
At the very least, Enron.com came back online today, with a funny commercial full of corporate buzzwords and some pricey merch. (You can find slightly less expensive finance merch here by the way!)
The Enron trademark was bought in 2020 by the guys who founded Birds Aren’t Real (through their firm The College Company LLC). For UK readers who might not be familiar, Birds Aren’t Real is a fake conspiracy theory — basically an extended bit — that has the rare qualities of 1) being very clever and 2) not requiring its founders to immolate their own reputations for the sake of attention.
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