Tesla, Nissan, and makers of products as diverse as children’s lunch boxes and luxury mattresses are among the businesses urging shoppers to make purchases before Donald Trump’s tariffs hit prices, as advertisers prey on consumer fears that the White House’s trade policy will soon hit their wallets.
Prospective buyers accessing Tesla.com in Canada are greeted with a yellow banner at the top of the site: “Explore pre-tariff priced inventory while supplies last”.
Sézane, a Parisian clothing brand backed by private equity groups such as General Atlantic, on Monday emailed US shoppers warning that due to tariffs some items “may no longer be available on our US site in the coming days”.
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