Ferrari has unveiled its first fully electric car, with a design from former top Apple designer Jony Ive that it describes as “polarising”, noting that the vehicle was deliberately not intended to win over traditional petrolheads.
The launch of the Luce marks a bold gamble by the Italian luxury brand to cultivate a new fanbase with a completely new design, technology and driving performance as it prepares for a future when EVs will be as common as its combustion engine and hybrid sports cars.
“When you use technology that leapfrogs, the design must also be a leapfrog,” chief executive Benedetto Vigna said in an interview at the Vela architectural landmark in Rome.
您已阅读12%（671字），剩余88%（4705字）包含更多重要信息，订阅以继续探索完整内容，并享受更多专属服务。